In a recent episode of Ask 2 Lawyers, we tackle the latest development in Reggie Bush’s ongoing lawsuit against the NCAA and USC. Bush, the former USC football star and NFL player, is suing for the exploitation of his name and image without compensation. For years, the NCAA and USC profited immensely from Bush’s stardom while denying him a cut of the earnings.
Bush was notably featured on the cover of the NCAA Football video game, which raked in over $125 million—double the previous year’s revenue. Despite this, Reggie didn’t receive a single dollar in compensation. Moreover, Bush had his 2005 Heisman Trophy stripped over relatively minor infractions, and only recently has that decision been reconsidered. The core of Bush’s lawsuit argues that both the NCAA and USC made millions off of his name, image, and likeness (NIL), while he saw none of the financial rewards.
Partners Keith Davidson and Stewart Albertson discuss how this lawsuit could set a precedent for other student-athletes like Johnny Manziel, who also generated massive revenue for their schools but received nothing in return. With changes in NIL rules allowing current athletes to be paid, this lawsuit sheds light on the financial injustices faced by past athletes.
Listen or watch this full episode of Ask 2 Lawyers on Spotify, Apple Podcasts, YouTube or your favorite streaming platform to hear our in-depth legal analysis and audience Q&A. Stay tuned as we continue to follow Reggie Bush’s lawsuit, amongst others.